Minimalist Design Black And White Hidden Message Business Card

An interactive design for a business card is a great way to get potential clients to really engage with the message you're trying to convey. This design is minimalist and clean, executed in just black and white. At first glance the black lines on either side of the card are meaningless - but hold the card up to the light and all is revealed. The message works perfectly for the lighting designer who is represented by this card - good lighting reveals beauty. The puzzling hidden message encourages people to play with and think about the card rather than putting it away without a further glance.

By GOVT

For Adrian Tan