06.12.2016

Intricate Die-Cut Logo on a Business Card

This four-color printed design uses a custom die-cut to highlight the logo’s intricate shapes. Half of the shapes are cut-out; the other half are imprinted with black CMYK ink to make the open, airy spaces more noticeable. A stunning turquoise background connects to the brand name, as turquoise is considered a color of life, healing, and creativity; it can also symbolize a summer breeze. As the only white element on the business card, the word "Life" contrasts the surrounding black elements. It lightens the design and and draws attention back to the custom die-cut above it.

Design by Company Folders

For Wind Life