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Custom Design Identity
11.09.2013

Custom Design Identity

Well here we go. My own personal business card! Complete with Pokemon trainer validations (that's probably the most honest bit on my card) ALSO BONUS POINTS IF YOU GOT THE PORTAL REFERENCE. Anyway the idea behind this card was the importance of dialogue in design be it profound, deep or mundane. I handed these cards out to people at the grad show and had positive feedback on the copies I wrote on the back for them. Everyone compared which card they got (almost like pokemon cards) the most popular proved to be the one that read 'Design is deeper than hating Comic Sans.' Why? Because it's the truth

By Sumaya Mahadevan

For Sumaya Mahadevan