29.07.2015

Clever Die Cut Punched Business Card For An Acupuncturist

Steve Li is a master acupuncturist and his skills are highly appreciated by his clients. As such, word of mouth plays an important role in acquiring new clients for him. Happy customers often take several of his business cards and hand them out to friends, keen to give a recommendation. Building on this, Steve's cards are actually "printed" on his client's business cards! The punctures which make up his contact details not only cleverly recall his role as an acupuncturist but they can be put on to any existing card. By using an existing client's card it is basically a testimonial in itself that this client is happy to recommend Steve's services.

Design by Jason Little and Erin Hoffman

For Steve Li