AEN

I excluded every information usually found on business cards which I think is really redundant and ended up with an ultra-minimal, basic and simple design. It received equal amounts of praise and criticism among my peers but my client absolutely loved them. I even had a client who said to me “You know this is one of the times when you see something that makes you really happy”. It is a namecard that does not require someone to spend more than two seconds reading unnecessary text to have a good idea who I am.

By AEN